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Advertising Marketing Social Media YouTube

First Steps with YouTube Ads Playbook

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Overview
Curriculum
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Discover how to harness the full power of YouTube Ads with our comprehensive online course! With over 20 high-level step-by-step training videos and audio, you'll learn the technical ins and outs of the platform. From targeting options to ad creation and optimization, we'll teach you everything you need to know to create successful YouTube Ads campaigns.

Curriculum

  • 2 Sections
  • 42 Lessons
  • 1h 30m Duration
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Audio - First Steps with YouTube Ads Playbook
21 Lessons
  1. 01 - Minimum Viable Equipment
  2. 02 - Video Creation Tools
  3. 03 - Video Editing Tools
  4. 04 - Set Up An Autoresponder
  5. 05 - Create a Landing Page
  6. 06 - Connect Your Autoresponder To Your Shopping Cart
  7. 07 - Basic Channel Branding and Customisation
  8. 08 - Open Your Google Ads Account
  9. 09 - Google Conversion Tracking (Part 1)
  10. 10 - Google Conversion Tracking (Part 2 - Actions)
  11. 11 - Google Conversion Tracking (Part 3 - Tags)
  12. 12 - The Google Site Kit Plugin
  13. 13 - YouTube Ads Video Creation Assets
  14. 14 - Add in a Voice Over to the Video
  15. 15 - YouTube Creative Outsource Partners
  16. 16 - Ad Formatting
  17. 17 - Find My Audience - In Segment Targeting
  18. 18 - Find My Audience Affinity Segmenting
  19. 19 - Set Up Your YouTube Ad (Part 1)
  20. 20 - Create the YouTube Ad Video
  21. 21 - Set Up Your YouTube Ad (Part 2)
Video - First Steps with YouTube Ads Playbook
21 Lessons
  1. 01 - Minimum Viable Equipment
  2. 02 - Video Creation Tools
  3. 03 - Video Editing Tools
  4. 04 - Set Up An Autoresponder
  5. 05 - Create a Landing Page
  6. 06 - Connect Your Autoresponder To Your Shopping Cart
  7. 07 - Basic Channel Branding and Customisation
  8. 08 - Open Your Google Ads Account
  9. 09 - Google Conversion Tracking (Part 1)
  10. 10 - Google Conversion Tracking (Part 2 - Actions)
  11. 11 - Google Conversion Tracking (Part 3 - Tags)
  12. 12 - The Google Site Kit Plugin
  13. 13 - YouTube Ads Video Creation Assets
  14. 14 - Add in a Voice Over to the Video
  15. 15 - YouTube Creative Outsource Partners
  16. 16 - Ad Formatting
  17. 17 - Find My Audience - In Segment Targeting
  18. 18 - Find My Audience Affinity Segmenting
  19. 19 - Set Up Your YouTube Ad (Part 1)
  20. 20 - Create the YouTube Ad Video
  21. 21 - Set Up Your YouTube Ad (Part 2)
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